AI Advisory for business
Find your path forward.
I help businesses improve the customer experience through smarter systems and automation.
Est. 2026 — Detroit, MI
I help businesses improve the customer experience through smarter systems and automation.
I bring over 20 years of real operating experience to the table. I've run the business, owned the numbers, and answered for results.
Cairn is built by operators, for operators.
I've built my career inside some of the most demanding digital businesses in the world.
I bring 20+ years of experience leading marketing, customer experience, and product functions for global brands. I specialize in helping companies solve problems by building the systems and processes that increase loyalty, trust, and lifetime value.
My leadership spans startup through global scale, from Amazon's early connected-device ecosystem to StockX's worldwide dual-sided platform.
MBA
BBA
Built the global CX program from scratch. Managed 1B+ CRM messages annually, drove brand trust from 27% to 48%, and applied AI to unstructured customer data.
Ran Business Operations across CrowdRise through its acquisition by GoFundMe — managing large cross-functional teams, building KPIs, and driving a streamlined customer service experience.
Led Kindle and pioneered the Dash Replenishment Service — a recurring-revenue channel built across four major OEMs, with strategy presented directly to Amazon's CEO.
Independent and boutique practices using AI to elevate the patient relationship and reduce operational friction.
Case study 44 handouts, four tools, one solo practice. Read the build →Marketplaces, DTC brands, and omnichannel retailers navigating AI-driven personalization, CRM, and operations.
Apps, platforms, and software companies integrating AI into product experience and the customer journey.
Real estate operators, promotional products, CPAs, coaches, and service businesses using AI to compete and operate more efficiently.
Every engagement starts with the same question — where does your business actually stand today — and proceeds in steady, useful steps from there. No big-bang transformations. No tools bought before the work is understood.
A clear-eyed look at where your business actually stands — before a single tool gets purchased. We identify the highest-leverage opportunities and produce decisions, not a slide deck of possibilities.
Learn More →We work inside your operations to build AI into the systems your team already uses. No big-bang transformations — steady progress that sticks because we built it with your people.
AI moves fast. Your business does too. I stay alongside you as a trusted resource — helping navigate new tools, prevent expensive mistakes, and build internal capabilities.
What AI advisory work actually looks like when it's pointed at the real work of running a small business — and the compounding return that shows up after the first week.
Read the note"AI Assessment" is becoming one of those phrases that sounds important but often means very little. A real one identifies where AI can create measurable impact — and where it shouldn't be used at all.
Read the noteThere's a lot of confidence in the AI market right now. There's not nearly as much competence. Here's how to tell the difference before you spend.
Read the noteIt's never been a better time to build. Let's talk.